Building the Meya conversation platform means we spend a lot of time looking at how businesses integrate bot experiences into their mobile apps and websites. Conversational design and chat experiences are rapidly evolving as chatbots continue to become a must-have feature.
We’re kicking off a new feature here on the Meya blog called Competing Conversations. It’s a way for us to do a deep dive into how two competing services or apps are using bots and where we see ways to deliver even better experiences with Meya.
Headspace has the lead right now with their in-app bot experience as Calm does not currently use any bot technology in their app. That doesn’t mean there isn’t room for improvement for Headspace.
In this video, we break down a few areas of improvement for Headspace to consider and show how Calm could take the lead by integrating a multi-channel, native chat experience in their mobile app.